Privacy policy

This Privacy Policy describes how your Personal Data is collected, used, and shared when you visit or make a purchase from www.fitnessbenelux.nl (the “Site”).

What personal data we collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and certain cookies installed on your device. As you browse the Site, we also collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.

We collect Device Information using the following technologies:

“Cookies” are data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit: http://www.allaboutcookies.org.
“Log files” track actions occurring on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.

When we refer to “Personal Data” in this Privacy Policy, we mean both Device Information and Order Information.

How we use your personal data

We generally use the Order Information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging shipping, and providing invoices and/or order confirmations). Additionally, we use this Order Information to:

communicate with you;
screen orders for potential risk or fraud; and
provide you with information or advertising relating to our products or services in line with your preferences.

We use the Device Information we collect (in particular your IP address) to help us screen for potential risk and fraud, and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We share your Personal Data with third parties to help us use your Personal Data as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your Personal Data here: https://www.shopify.nl/juridisch/privacy. We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Data here: https://policies.google.com/privacy?hl=nl. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may also share your Personal Data to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral advertising

As described above, we use your Personal Data to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising via:

FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://account.microsoft.com/privacy/ad-settings/

You can also opt out of some of these services via the Digital Advertising Alliance opt-out portal: http://optout.aboutads.info/.

Do not track

A “Do Not Track” signal from your browser does not change how we collect or use data.

Your rights

If you are a resident of Europe, you have the right to access the Personal Data we hold about you and to request that your Personal Data be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact details below.

If you are in the EU, we also note that we process your Personal Data in order to fulfill contracts we may have with you (for example, if you place an order through the website) or to pursue our legitimate business interests as listed above. Please note that your Personal Data will be transferred outside of Europe, including to Canada and the United States.

Data retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at info@fitnessbenelux.nl or by mail at:

Jan Tinbergenstraat 131
Hengelo, Overijssel, 7559SP
Netherlands